A Refreshing Collaboration
Barbour, known for its heritage collaborations with brands such as Chloé and Alexa Chung, has now teamed up with Brazilian label Farm Rio, creating a fusion unlike any other. The collection launched on September 9, 2025, combining Barbour’s quintessential British charm and iconic designs with Farm Rio’s bold prints and playful femininity. It encompasses clothing, footwear, accessories, and outerwear.
Three Exclusive Prints Steal the Show
The collaboration introduces three standout prints that merge Farm Rio’s tropical motifs with Barbour’s tartan legacy. The Pink Tartan is a modern interpretation of Barbour’s Scottish tartan, reimagined with embroidered pineapples against a textured background. The Tropical Print represents the essence of the collection, transforming a classic scarf pattern into a detailed composition with jaguar imagery, pineapple crowns, and delicate florals in a green-pink palette. The Pineapple Print celebrates the pineapple crown as a tropical icon, expressed in golden tones and deep forest greens.
Voices from the Collection
Nicola Brown, Barbour’s director of womenswear, described the collaboration as one that blends the strongest elements of both brands into a full collection with irresistible character.
Visual Storytelling in the Cotswolds
The campaign was photographed in the Cotswolds with British actress and model Imogen Waterhouse. It incorporates surreal illustrative nods to Brazil’s tropics, presenting a bold, imaginative world of expressive dressing.
